Challenge

The goal of this project was to establish a brand that attracts the public and their target customers and a website that allows for business-to-customer communication and interaction.

Solution

We crafted a visual identity system that is soft, vibrant, welcoming and promotes the idea of wellness. The logo expresses the idea of an individualized approach to care given to the patient.

Other Designs

Using elements of the visual identity, we created a website that is on brand with its warm hues, simplicity and ease of use. It attracts the target audience and enables them to access the services that are tailored to their needs. The website allows them to state their problems and book a consultation directly. It also features a dashboard for easy day to day operations for the business.

Project Team

Sheba - Web Developer 

Jemima - Lead Brand Designer

Meenah - Asst Brand Designer

Jessica - Copy Writer